Website Maintenance

Your Website Is Like a Car.
Skip the Oil Changes, Pay Later.

Nobody skips oil changes for three years and then acts surprised when the engine seizes on the highway. Yet somehow, "we'll handle updates later" is a completely normal approach to website maintenance. It isn't. Let's fix that.

What "I'll Handle It Later"
Actually Costs

An unpatched WordPress site gets hacked on average within 72 hours of a known vulnerability being published. An expired SSL certificate turns your site from trustworthy to "this site may be dangerous" overnight. A plugin that hasn't been updated in six months just became the door your competitors' SEO didn't know to look for — but Google did.

Website maintenance isn't exciting. Neither is car insurance. But when your site goes down at 9pm on a Friday before a job fair, you'll be very glad someone was paying attention.

What "Monitored"
Actually Means Here

When we say we monitor your site, we mean real uptime monitoring — alerts within minutes if your site goes offline, not "we noticed it was down when you called." We mean security scans that run on a schedule, not quarterly. We mean backups that exist and have actually been tested, not a checkbox in a proposal.

The Premium Care plan includes a monthly 10-minute summary of what happened, what was updated, and anything you should know. Because you shouldn't need a retainer to get a straight answer.

What Breaks When You
Skip Maintenance — The Real Costs

Website maintenance failures don't announce themselves in advance. Here's what actually happens when sites go unmaintained:

  • Plugin conflict after a major WordPress update: An auto-update runs, two plugins conflict, and your contact form silently stops working. Leads fill out the form. Nobody hears from you. You find out three weeks later when a customer calls to ask if you got their message.
  • Expired SSL certificate: Takes 30 seconds to fix if you're watching. If you're not, every visitor to your site sees "This connection is not private" for however many days until you notice. Google also flags insecure sites — which tanks your ranking while it's happening.
  • Outdated plugin with a known exploit: Security researchers publish vulnerability databases. Bots scan for vulnerable plugins within hours of disclosure. An unpatched site gets hit with malware injections, redirect hacks, or worse. Cleanup costs $300–$1,500. Lost ranking from a Google blacklist takes weeks to recover.
  • Shared hosting throttle or outage: Cheap hosting packages routinely throttle sites during traffic spikes or go offline for hours at a time. If your site is down when a prospect searches for you, they call the next result — and may never come back.

The maintenance plan costs less per month than one lost job from any of these scenarios.

Why Cheap Hosting
Costs More Than You Think

The $5/month hosting plan that looked reasonable when you launched your site three years ago is probably costing you money every month in ways that don't show up on an invoice. Cheap shared hosting means your site shares a server with hundreds — sometimes thousands — of other websites. When any of them spike in traffic, or when the host oversells capacity, every site on that server slows down.

Page speed is a direct Google ranking factor and a direct conversion factor. A site that loads in 5 seconds loses roughly 40% of mobile visitors before they ever see your headline. For a contractor whose goal is to capture local searches on smartphones, a slow site is an invisible tax on every visit. You're paying for traffic you're not converting because the hosting your site is sitting on is a bottleneck.

Managed WordPress hosting for small businesses — the kind we include in every care plan — runs on infrastructure that's purpose-built for speed, with caching layers, CDN delivery, and server-level optimization. Our sites consistently load in under 2 seconds on mobile. Cheap hosting rarely breaks even on the surface. On the economics of lost conversions and suppressed rankings, it's rarely cheap at all.

Care Plan Comparison:
Which Tier Is Right for You

Three tiers, month-to-month, no contracts. Here's what each one covers:

FeatureBasic
$50/mo
Standard
$100/mo
Premium
$200/mo
Managed hosting + SSL
Uptime monitoring
Off-site backups
Plugin & core updates
Malware removal (if hacked)Billed hourlyIncludedIncluded
Content update hours/mo1 hr2 hrs
Monthly summary report
Every Plan Includes

Core Maintenance
Covered at Every Tier

All care plans are month-to-month — no annual contracts, no cancellation fees. Just solid maintenance, fairly priced.

Fast Managed Hosting

Your site lives on premium infrastructure optimized for speed — not the shared server your cousin set up in 2016.

SSL Certificate

Included and auto-renewed. No expired certificates, no "This site is not secure" warnings scaring off customers.

Uptime Monitoring

Alerts fire within minutes of downtime — not when you call us on Monday morning to report the weekend outage.

Off-Site Backups

Automatic backups stored off-site and tested. If something goes wrong, you're back online in hours — not days.

Security Patches & Updates

WordPress core, themes, and plugins kept current. We patch vulnerabilities before they become your problem.

Content Updates

Standard and Premium plans include monthly hours for text changes, image swaps, and service list updates — no extra invoice.

Quick Self-Assessment

Signs Your Current Setup
Is a Liability

  • Your site is on shared hosting you set up years ago and haven't touched since.
  • You've never had an SSL certificate warning — because you've never checked.
  • Your WordPress plugins have update notifications you've been ignoring for months.
  • You don't know the last time your site was backed up (or if it ever was).
  • Your site loaded slowly the last time you checked it on your phone.
  • You found out about a previous outage when a customer called to ask why your site was down.
  • You have no one to call if your site gets hacked — or if it already has been.

What Our Clients
Are Saying On Google

Real feedback from local business owners who trusted us to grow their digital presence.

"Will is super easy to work with! He has helped my business grow and takes care of everything that needs done on the computer side! Highly recommend"
Jeremy B.
No Matter What Roofing
Verified Google Review
"Working with Tech Dad to create my business website was one of the best decisions I’ve ever made. From start to finish, the service was caring, professional, and beyond amazing."
Jordan M.
Recovery Justice Network
Verified Google Review
"Tech dad set me up with a website and did not disappoint!"
Kyle M.
Renew Mechanical HVAC
Verified Google Review
"We recently hired Will to create a website for us. Will’s communication and quality of work was amazing. Really impressed with his work and professionalism. Highly recommend Will for any tech or website needs."
Brickblenders Masonry.
Masonry Company
Verified Google Review
"I couldn’t be happier with the website created for my business! The Teach Dad Media team was professional, responsive, and truly understood my vision. They delivered a site that not only looks fantastic but is also easy to navigate and perfectly tailored to my needs. The entire process was smooth, and they went above and beyond to ensure everything was just right. Highly recommend for anyone looking for top-notch web design services!"
Karen Q.
K & D Cleaning
Verified Google Review
"Thanks to William we got our Online Store set up on our website. He was knowledgeable, patient & friendly. Would recommend him to anyone. Thanks again, William"
Back Home Creation.
Custom Exhaust Shop
Verified Google Review
Transparent Pricing

Simple, Honest Pricing.

No "call for a quote" runaround. No bait-and-switch tiers. Just honest numbers so you can make a real decision.

Keep The Lights On
$97/mo

The digital insurance policy. Your site stays secure, fast, and backed up while you're on the job site.

  • Managed Hosting & SSL
  • Daily Backups
  • Security Monitoring
  • Plugin & Core Updates
  • Monthly Uptime Report
Get Started
Full Authority
$1,500/mo

Comprehensive digital dominance. Multi-location SEO, content strategy, and aggressive growth — every month.

  • Everything in Make The Phone Ring
  • Multi-Location GBP Management
  • Monthly SEO Content (2 pages)
  • Competitor Tracking & Strategy
  • Bi-Weekly Strategy Calls
  • Priority Support
Talk to Us
No long-term contracts
1 business day reply
Plain English, always
No pressure, ever
Made in America
Veteran Owned

All monthly plans require a one-time $500 onboarding & setup fee. Month-to-month after that — no annual lock-in.

Service FAQ

Maintenance Questions,
Answered.

Everything you need to know about our website care plans.

Yes — actually, especially then. A freshly launched site needs to be kept up to date as WordPress (or whatever CMS powers it) releases security patches. Think of it as the difference between buying a car and paying for registration, insurance, and oil changes. The car is just the beginning.

Text changes, image swaps, adding a team member, updating your service list, tweaking a headline — anything that doesn't require building a new page from scratch. Hours roll over for 30 days. Unused hours don't accumulate indefinitely, but we'll always give you a heads up before going over.

Yes. All plans are month-to-month. Cancel with 30 days' notice and we'll migrate your hosting and hand you everything you need to move somewhere else. No ransom, no awkward cancellation calls.

On Standard and Premium plans, malware removal is included — we'll clean it up and patch the entry point. On Basic Hosting, we'll help, but it's billed at our hourly rate. The best-case scenario is it never happens; the second-best is you have backups and someone on call when it does.

At the core: fast managed hosting, SSL certificate (auto-renewed), uptime monitoring with alerts, off-site backups (tested, not just stored), and WordPress core, plugin, and theme updates. Our Standard and Premium plans add malware removal coverage, monthly content update hours, and — at the Premium tier — a plain-English monthly summary of everything that happened, was updated, and anything you should know. All plans are month-to-month with no cancellation penalties.

Our plans start at $50/month for Basic Hosting (hosting, SSL, uptime monitoring, backups, and security updates), $100/month for Standard Care (adds malware removal coverage and 1 hour of content updates), and $200/month for Premium Care (adds 2 hours of content updates and a monthly summary report). For context: one recovered-from-hack cleanup typically costs $300–$1,500 when billed as emergency work. One month of missed leads from a site that was down over a weekend costs more than a year of maintenance. We're not a profit center — we're a risk management tool.

If you're on a Standard or Premium plan, we handle it: malware removal, patch the entry point, submit blacklist removal requests to Google and security databases (Norton, McAfee), and verify your site is clean before bringing it back online. If you're not on a plan, we can still help — at an hourly rate — but unplanned emergency work always costs more and takes longer than maintained sites. The typical hack scenario on a maintained site: caught fast, cleaned in 24–48 hours, no lasting SEO damage. On an unmaintained site: caught late, more extensive malware, and potential weeks of ranking damage from a Google flagging.

Yes — all care plans include managed WordPress hosting on premium infrastructure. This is meaningfully different from cheap shared hosting: your site runs on hardware purpose-built for WordPress with server-level caching, CDN delivery for faster global load times, daily automatic backups, and isolated resources so other sites' traffic spikes don't affect yours. Most sites we migrate from cheap hosting see measurable page speed improvements within the first week. Speed directly affects your Google ranking and your conversion rate — so the hosting upgrade is often the highest-leverage improvement we make.

Hosting is where your site lives — the servers that store and serve your files. Maintenance is everything that keeps it healthy while it's running. You can have hosting without maintenance (which most businesses do, to their eventual regret), but you can't have effective maintenance without good hosting underneath it. Our care plans bundle both because the two are inseparable: premium hosting reduces the number of problems that happen, and active maintenance catches the ones that get through anyway.

Get Covered

Stop Hoping Your Site
Doesn't Break.

Pick a plan or book a quick call. We'll figure out which level of coverage makes sense for your business — no upsell, no pressure.

Book a Free Strategy Call